Our Strengths
After nearly 20 years, whyMarlin is comfortable being known as the largest and most experienced YMCA Marketing Agency in the US.
After nearly 20 years of developing and implementing marketing projects for over 300 groups across the United States, whyMarlin is comfortable being known as the largest and most experienced YMCA Marketing Agency. Below are the services we are most often asked to engage in with our Partners and where we show our Y muscle best. Many offer pieces of the marketing puzzle, we offer all the pieces and put the puzzle together for you! If you don’t see what you are looking for, ask us, we’ve probably created a solution somewhere along the journey.
Digital Marketing
- Create/Manage all PPC Channels
- Develop and Maintain Google Grants Programs
- Create and Manage All Aspects of Social Platforms
Program Marketing
- Build/Manage Full Guide Platform
- Digital Platform for Program Guide
- All Aspects of Traditional Program Guides
Campaign Development
- Multi Channel Ad Campaigns
- Create ROI and Conversion Tools
- Deploy Member Rate Quote Tool
Member Data Marketing
- Determine Target Marketing Profiles
- Development of Email Platforms
- Development of Digital Platforms
Feedback
Don’t just take our word for it – read on to see what some of our clients have to say about working with the whyMarlin Team.
"I have worked with the team at whyMarlin for almost a decade – spanning nearly eight years with the YMCA of Greater Williamson County and now two years at my current position with a technology group in Austin, Texas – and have collaborated with them on everything from websites and social media to online shopping carts, digital media advertising, online registration, program guides, direct mail and more. Through my experience, I can wholeheartedly say that each member of their staff goes above and beyond to make your project a success both at the outset and over the long haul. They realize that their success is only measured by their client’s success and they embody that sentiment. When I arrived at my new position after working at the Y and was charged with rebranding a technology group that includes six different companies as well as a nonprofit, I was confident that whyMarlin could help me implement my marketing plan in a way that was not only effective and efficient, but economical at the same time. The fact that they are also always ready to offer solutions and to tackle new challenges, while providing the utmost level of customer service, is a huge asset in our ever-changing communications landscape."
Mike Forcucci
Former IT Director, YMCA of Greater Williamson County
"We are currently being provided the website, print, and marketing services from whyMarlin and have had tremendous results from it. Over the last few months of using this service we have seen an increase of visitors to our site and many of those visitors turned into new customers. With the help of whyMarlin the design of our website has transformed into a friendly and effective way to attract new customers. Working with them was very easy and always professional. "
Jim Diaz
Vice President of Marketing, Valley of the Sun YMCA
"It’s been a lifesaver having a marketing agency that actually understands what Y's are all about. But better yet, they have multiplied the power of our small in-house team by empowering and working with us every step of the way. whyMarlin has played a large part in helping our Y grow with targeted and effective marketing decisions within budget."
Brian Green
Creative Director, YMCA of Greater Williamson County
"I have been with whyMarlin for years and I have always been happy with their work and support. Great service makes your customers feel that you care about developing a long-term relationship that means more than just making a sale. I would and will, recommend whyMarlin to anyone who needs an outstanding marketing and website company!"
Cori Risener
Vice President of Marketing, YMCA of Greater Williamson County
"whyMarlin is the best third-party vendor I've ever worked with, not just at the Y but throughout my career. They make every deadline, even when things get delayed on our end. They've saved us from costly mistakes multiple times, and are always a complete delight to work with."
Adam Morgan
Marketing Content Manager, YMCA of Metropolitan Chicago
"I can’t say enough great things about Ymarlin and how they helped our YMCA location develop a specific audience to target for our digital marketing needs. They created outstanding program guides for our location that were well sought after. "
Raena Latina
Director of Marketing, YMCA of Greater Indianapolis
"The team at whyMarlin has provided our association with tremendous marketing support for over 10 years. They have aided our marketing department’s efforts through new and innovative platforms to help not only grow our membership to over 42,000 individuals, but also engage these members effectively and efficiently while working within our budget. To top it all off they are a really fun group to work with!"
Jeff Andresen
CEO President, YMCA of Greater Williamson County
"Our old site was outdated with pictures and information and whyMarlin was the perfect match for us. The team took the old site and revamped it with new content, better visibility, relevant pictures, and immediately drew in new leads. The work that whyMarlin did was exceptional and was completed in a timely manner. I recommend working with them for any of your marketing needs in the future as they are professional and always respond within a timely manner. They also aided us with our direct mail and camp brochures for our camps as well at strategizing about digital advertising."
Dave Fermoile
Executive Camp Director, Arizona YMCA Camps
"We partner with whyMarlin because their targeted data solutions ensure that our marketing efforts are cost-effective and reach the right audiences. We rely on their expertise and always trust in their ability to deliver on time with a competitive price."
Sean Doles
Vice President of Mission Advancement, YMCA of Austin
whyMarlin Work
We take in work from our YMCA partners all across the United States. There is no task too challenging for the Marketing Experts of whyMarlin! Take a look at some of the projects our team has been involved in.
Why whyMarlin?
Experienced Team, Proven Results
We come to you with an extensive history and understanding of successfully implementing Marketing Campaigns from our history and incredibly talented team.